Tuesday, 12 June 2012

Facebook Is Not Forcing Page Owners To Pay Per Post

Contrary to reports online and in the press recently, social media giant Facebook is not forcing businesses, groups or individuals who own pages to pay for their audience to see their posts.



There has been rumours circulating amongst the online community that Facebook would be cutting out the smaller page owners on their site by charging them to post updates.

These rumours are not true.


Here is the lowdown:

  • Facebook is introducing a scheme where page owners can (but dont have to) pay to have their posts highlight in fans news feeds. This is just like how Google use AdSense to target specific users and have highlighted results at the top of the page
  • Fans will still be able to see the posts made by pages they "like" as long as they have clicked "show in news feed".
  • To do this all you have to do is hover over where it says liked and make sure show in news feed is ticked (using Camel Club as an example below).


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